About Deb

straight, no chaser

Definitely NOT for the weak of heart or mind, the advice Deborrah Cooper has been providing to single men and women is no walk in the park. Advice seekers looking for sensitivity, coddling, gentleness or excuses for silly choices and behavior would be wise to look elsewhere. But if you are tired of making the same mistakes over and over, don't understand what you are doing wrong, are surrounded by friends who tell you what you WANT to hear vs the truth, are through with getting gamed on, and want an honest, straight to the point analysis of your relationship and behavior -- then you're in the right place!

Deb started her career in the advice field while doing a Mass Communications internship at a Houston community newspaper. A native San Franciscan, she returned to California after graduation, and began working with NetNoir Online, an AOL project designed to target the African American and black diaspora internet market. There she served first as staff writer and the advice columnist, and was subsequently promoted to the Online Marketing Director position. 

The largest part of her job as Online Marketing Director was securing talent for AOL auditorium and channel chats, managing the art and design team, and managing a team of chatroom hosts who specialized in various topics. Successful events booked included chats with comedian Sinbad, singer Genuwine, science fiction authors Tananarive Due and Octavia Butler, sociologist Dr. Na'im Akbar, actor Laurence Fishburne, music producer Jermain Dupri, rap group Bone Thugs N Harmony, and dozens of other big names in music, politics and literature from the mid to late 1990s.  

In 1997 Deb launched the first of her relationship advice sites AskHeartBeat.Com, and began producing an advice column which responded to an average of 70 questions per week. The site and it's message boards were extremely popular, but then came MySpace and Facebook which marked the beginning of the social media explosion and the end of message boards. 

From 2000-2004, Deb was also a frequent guest on KMEL 106.1 in San Francisco, appearing with host Davey D or the Morning Breakfast club 1-3x per month discussing relationship topics and providing on the fly advice to callers. For three years she also produced and hosted HeartBeat, a call-in talk show on relationships which aired on Saturday nights on the SoulBeat Television Network in Oakland, California.  

Keeping up with the change in technology, Deb then moved to BlogTalkRadio where she produced and hosted weekly internet radio shows with intriguing topics and guests for seven years. Then, in 2014, she moved her relationships talk show permanently to YouTube, and rebranded the name to Debsterism.

"The YouTube format suits my needs much better. I love that people can not only hear me, but see my expressions as well. The interactive features mean guests can call in with audio, PLUS I can see the guests and interviewees! We can chat while the show is being broadcast, and I can get their opinions on the show topics with polls. The YouTube platform provides everyone with a much better experience." 

The channel has grown from just 2 subscribers at launch to almost 30,000, and enjoys support from a loyal core group of viewers who have dubbed themselves "The Squad."

"I couldn't do what I do without their support and encouragement. They're such great women, and treat each other and me like family. They keep me going even when I'm feeling a bit discouraged. I have to admit, some of the advice letters are tough to read, and as an empath, it's challenging for me to remain untouched when I see young women willingly put themselves in damaging situations trying to please others."

Deb is also a prolific writer, having penned more than 500 blog posts over the past 20 years, which can be found either on SurvivingDating.Com or AskHeartBeat.Com. She is also the author of five books - two on Sucka Free Love (dating and relationships), one on women and the negative influence of the black church, a fitness guide for the lower body directed towards women, and a cookbook for transitioning vegans. Purchase books still in print on Amazon (see links below).